## [(Senior) Brand Manager- NS](/req-10087967-senior-brand-manager-ns-zh-cn "(Senior) Brand Manager- NS") Job ID REQ-10087967 Sep 15, 2026 LOC_CN ### About the Role Job Description 职务描述 - Prepares content of Integrated Brand Teams and Launch Teams. - Responsible for execution, monitoring and analysis of the agreed tactical plans to ensure the business objectives of the brand(s). - Lead the development of promotional activities in line with internal SOPs and Code of Conduct guidelines. - Monitor and control brand budgets, forecasts and expenses and assess the marketing mix of the product to evaluate cost effectiveness and results. - Identify market insights, unmet needs and potential opportunities through approved market research, data analysis and compliant customer interactions. - Executes central marketing activities as well as regionally initiated marketing activities. - Monitor product performance and the external environment using appropriate tools, and adjust marketing plans or recommend appropriate actions, where required, to support agreed business objectives. - Collaborate with relevant cross-functional teams to develop an objective understanding of the healthcare landscape, treatment centres and external experts within the relevant disease area, in accordance with applicable policies and functional responsibilities. - Identify the unmet needs of relevant patient segments and understand the impact of the disease across the patient journey, based on appropriate market research and aggregated insights. - Support and coordinate, under the direction of the responsible Regulatory, Patient Safety and/or Medical functions, the timely and compliant distribution of approved regulatory and safety communications, including RMP educational materials and DHCPLs, in accordance with local and global requirements. - Reporting of technical complaints / adverse events / special case scenarios related to Novartis products within 24 hours of receipt. - Ensure a healthy and safe workplace by complying with Novartis HSE and ISEC standards, implementing measures, providing training and resources, supporting employee well-being, investigating incidents, and collaborating with HSE teams to maintain a safe environment while adhering to quality, ethical, health, safety, and environmental requirements. ### Role Requirements **Why Novartis:** Helping people with disease and their families takes more than innovative science. It takes a community of smart, passionate people like you. Collaborating, supporting and inspiring each other. Combining to achieve breakthroughs that change patients’ lives. Ready to create a brighter future together? [https://www.novartis.com/about/strategy/people-and-culture](https://www.novartis.com/about/strategy/people-and-culture "https://www.novartis.com/about/strategy/people-and-culture") **Benefits and Rewards:** Learn about all the ways we’ll help you thrive personally and professionally. [Read our handbook (PDF 30 MB)](https://www.novartis.com/sites/novartis_com/files/novartis-life-handbook.pdf) Division DIV_IM Business Unit Marketing Location LOC_CN Site Shanghai (Shanghai) Company / Legal Entity CN09 (FCRS = CN009) Shanghai Novartis Trading Ltd. Functional Area FCT_MM Job Type Full time Employment Type 正式 Shift Work No [Apply to Job](https://www.moseeker.com "Apply to Job") ![careers default image](https://prod1.jobapi.novartis.com.cn/themes/custom/cosmos/patterns/images/careers-default-image.webp "careers default image") Job ID REQ-10087967 ### (Senior) Brand Manager- NS [Apply to Job](https://www.moseeker.com "Apply to Job")